Making lasting connections with people & brands through promotional products and apparel.

Our History

Junior Davis & Associates, Inc. (JDA Promo) was established by William A. Davis, Jr. (Junior) in 1979 on the principle of “If you work hard every day, good things will happen”.

Now two of his daughters, Kelly Vandiver and Gena Mueller, own and operate the company, receiving their Women’s Business Enterprise National Council (WBENC) certificate in 2016. With over 45 years of combined industry experience, they are continuing the growth and success their father began. One recent part of this effort is JDA Promo’s newly established dedicated fulfillment and kitting facility.

What Makes Us Unique

We are a people-first company that provides individualized solutions based on your company’s needs. We strive to fill orders in 10 working days or less by having a team of purchasing agents, graphic artists, on-site screen printing, embroidery, thermo seal, DTG printing and a dedicated fulfillment facility. Our account executives, office staff, and production team have a clear line of communication to ensure outstanding quality, service and speed with every order.

hat assembly line


Kelly Vandiver, BASI

Kelly Vandiver, BASI

Co-Owner & President

With a degree in Accounting and an MBA, Kelly spent 5 years in healthcare strategic planning before her dad, Junior Davis, gave her the opportunity to join his company as the Operations Manager. That was in 1997 and since then she has moved from daily operations to the CFO position before her dad’s retirement in 2013. In 2014 she became the President of JDA Promo where she is using her strategic planning, administrative and organizational skills. Kelly and her husband Bill live in Hoover and have two beautiful daughters, Abby and Hannah.

Gena Davis Mueller, BASI

Gena Davis Mueller, BASI, CAS

Co-Owner & Vice President

Gena began working with the company over 25 years ago gaining experience in many aspects of the business. For the past 16 years, her focus has shifted to growing sales in key accounts. Now as Co-Owner, she continues her work on program development, client relations, and business management. She received her Bachelors of Advertising Specialty Information from the Advertising Specialty Institute in the fall of 2015 and in 2020 received her CAS Certification from the PPAI. In her free time, Gena’s passion is mentoring young women that are going through hardships in their lives. Gena and her husband Nate live in Birmingham and have two wonderful children, Maddie and Grayson.

Sales Team

Corporate Responsibility

Each day, we seek to not only meet the needs of our customers, consumers and employees but to exceed their expectations. We are dedicated to complying with all applicable laws and conducting our business ethically and with integrity. We encourage and expect that similar standards will be maintained by companies that provide our products, including primary manufacturers, decorators, and others throughout our product supply chain. One rule is our overall guide – The Golden Rule – “Do unto others as you would have done to you.”

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