Ardent Preschool & Daycare Infant Kit

The Challenge

Ardent Preschool & Daycare is a growing, multi-location Christian preschool and daycare dedicated to building a foundation of character & learning in children. Because of their outstanding reputation and services, expectant mothers eagerly get on a waiting list so that they can secure a spot for their child at Ardent Preschool & Daycare.  Historically, Ardent Preschool & Daycare would send congratulatory flowers to new moms on their list; however in keeping with their desire to be exceptional at what they do, they wanted to know if we could help them create a better gift to celebrate these new moms and babies.

Our Solution

Account Executive Kristie Burch was already working with Ardent on their branded merchandise & online store.  As a working mom with a toddler at home, she knew that a gift box of genuinely useful items for new moms would be a home run for Ardent Preschool & Daycare. Unlike a perishable gift, the right items could not only be branded with the CCS logo but even personalized with the baby’s names! She worked with Ardent and used the budget they were already spending on flowers to develop their completely custom “New Mom’s Kit”.

Junior Davis & Associates has simplified our company’s demands for promotional and staff materials. They provide us the ease of finding everything we need in one place which helps with brand management. The creation of the “New Mom Kit” is a way for us to say thank you to the families that trust us with their most precious gift, their new baby! In providing this kit, JDA allows us to provide an unexpected and meaningful WOW to our customers that truly separate us from the competition.

Tamara Harrelson
Marketing Manager