If you’re thinking about opening an online company store, you’ve come to the right place. JDA Promo specializes in solutions that make business easier and more efficient for our clients, and over the years we’ve learned what it takes to build a successful company store. However, just because an online company store seems like a good idea doesn’t mean that it’s the right fit for your business.
Here are seven questions you need to ask before you take the plunge into developing your own online company store.
#1. Do you need greater control over the quality of branded products that end up in your customer’s hands?
It can happen to the best of us. We delegate the purchase of promotional items to individual departments and we end up with an odd assortment of products that may or may not meet our standards. With an online store, you curate your own collection of products that best represent your brand. The result? A strong, consistent marketing message across EVERY department.
#2. Are you overwhelmed with requests for branded apparel and giveaways?
An online store enables individual team members (or even customers!) to place their own orders online, freeing you up to spend your time on more important tasks. We automate the process from start to finish so that you don’t have to give it another thought!
#3. Do you need to centralize the order process for multiple locations?
If your business operates in more than one location, an online store definitely streamlines the purchasing process. Each individual site can log on to order exactly what they need and have it delivered straight to their location. No more juggling split shipments! This works well for banks, franchises and other multi-site business models.
#4. Do you want to reward and motivate employees but struggle to find staff time to manage it?
Employee morale affects your bottom line, but implementing an employee incentive program can be a lot of work. Whether you want to welcome new hires, celebrate a professional achievement or recognize a work anniversary, we make incentive programs easy to manage! You choose the products and we take care of the rest. We can even generate gift certificate and discount codes for you.
#5. Is storage space keeping you from buying in bulk?
With our online stores, you get the benefit of volume pricing without having to rearrange the office to make room for bulky boxes of promotional items. Each of our online stores includes the option for onsite storage and fulfillment through our own warehouse.
#6. Do you have a budget for developing and maintaining an online store?
Yes, there is a cost to set up and manage an online company store, so you need to consider if you can allocate the funds to get things up and running. We offer basic, premium and fully custom packages that cater to a range of budgets and needs. We even offer rebates on the setup fees when you achieve specific sales targets during your first year!
#7. Do you have company-wide support to promote and use an online store?
You can have a gorgeous website with great products, but are people actually going to use it? You’ll need buy-in from the company as a whole, including key players in human resources, marketing and sales, in order to effectively promote your new site. If the online company store will be open to the public for retail purchases, you’ll also need to create a link on your main website that directs people to the online shop.